Despite enacting a range of measures to reduce food waste in the past year, supermarket giant Tesco has announced that it wasted the equivalent of 119 million meals in 2015.
Totalling 59,400 tonnes of spoiled food, the figure represents a 4 per cent increase, with much of the blame falling on beer, wine and spirits.
Tesco is the only major supermarket in the UK that publishes its food waste data, which it released in collusion with its annual report – leading chief executive David Lewis to call for action to tackle the issue across the food chain:
When I arrived at Tesco we were the only UK retail company to publish our food waste data.
“What the data shows is that it’s clear where we need to focus our efforts…nearly three years after we announced it, we are still the only UK retailer publishing our data.”
Tesco has also pledged to give away all surplus edible food waste to charities by the end of 2017, alongside partnering with UK food redistribution charity FareShare, and Irish social enterprise, FoodCloud.
With one in every one hundred of its food products going to waste, Tesco has attempted to reduce the time in which food sits in its supply chain, enabling it to sell produce for a longer amount of time.
Earlier in the year the supermarket launched its Perfectly Imperfect vegetable range, offering a large range of misshapen fruit and vegetables at a discounted price – hoping to reduce the amount of waste by widening its specifications for acceptable produce.
This week the supermarket giant also added British-grown “wonky” cucumbers to it – costing as little as 35p per 100g.
Tim Simister, Tesco commercial director for fresh food and commodities said that:
Providing great quality produce at low prices is clearly something our customers find really helpful, and we’re expecting our new Perfectly Imperfect cucumbers to prove just as popular as the rest of the range.
“We want to do everything we can to cut food waste, and we’ll continue to do more to help our suppliers and customers reduce the amount of food that is wasted from farm to fork.”
Sales of the Perfectly Imperfect range are reportedly 10 times larger than when it was launched, thanks in largely to customer awareness, Tesco said.
Food waste is a lose-lose situation for the environment, the struggling families in today’s tough economy and for the food retailers. Fortunately, there are new ways to reduce fresh food waste.
The new open GS1 DataBar barcode standard enables new food waste reduction applications that allow automatic progressive purchasing incentives for fresh perishables approaching their expiration dates. These applications also eliminate labor-intensive manual relocation and promotional labeling of the promoted perishable lots.
An example of such an application is the “End Grocery Waste” App. This GS1 DataBar standard based application encourages efficient consumer shopping behavior that makes fresh food affordable for all families, maximizes grocery retailer revenue, and effectively reduces the global carbon footprint.